Britpop

While America was full of grunge, post-grunge, and hip hop, Britain launched a 1960s revival in the mid-90s, often called Britpop, with bands like Suede, Oasis, Supergrass, The Verve, Radiohead, Pulp and Blur.

These bands drew on myriad styles from the 80s British rock underground, including twee pop, shoegazing and space rock as well as traditional British guitar influences like the Beatles and glam rock. For a time, the Oasis-Blur rivalry was similar to the Beatles-Rolling Stones rivalry, or the Nirvana-Pearl Jam rivalry in America.

While bands like Blur tended to follow on from the Small Faces and The Kinks, Oasis mixed the attitude of the Rolling Stones with the melody of the Beatles. The Verve and Radiohead took inspiration from performers like Elvis Costello, Pink Floyd and R.E.M. with their progressive rock music, manifested in Radiohead's most famous album, OK Computer.

These bands became very successful, and for a time Oasis was given the title "the biggest band in the world" thanks to an album selling some 19 million copies worldwide but slowed down after band breakups, publicity disasters in the United States and slightly less popular support.

The Verve disbanded after on-going turmoil in the band. Radiohead has gone on to make more experimental albums, thus losing some of their fan base.

Alternative goes mainstream

By the 1990s, rock was dominated by slick and commercial glam metal, hair metal and arena rock artists. MTV had arrived and promoted this excessive focus on image and style. Disaffected by this, in the mid-1980s, bands in Washington state (particularly in the Seattle area) formed a new style of rock music which sharply contrasted the mainstream rock of the time.

The developing genre came to be known as "grunge", a term meaning "dirt" or "filth".

The term was perhaps seen as appropriate due to the dirty sound of the music and the unkempt appearance of most musicians.

Grunge fused elements of hardcore punk and heavy metal into a single sound, and made heavy use of guitar distortion, fuzz and feedback.

The lyrics were typically apathetic and angst-filled, and often concerned themes such as social alienation and entrapment. Although it was also known for its dark humor and parodies of commercial rock.
Bands such as Green River, Soundgarden, the Melvins and Skin Yard pioneered the genre, with Mudhoney becoming the most successful by the end of the decade. However grunge remained largely a local phenomenon until 1991, when Nirvana's album Nevermind broke into the mainstream.

Pearl Jam also contributed to this with their album Ten. Both bands were more melodic than their predecessors and were instant sensations worldwide, but they refused to buy in to corporate promotion and marketing mechanisms. During 1991 and 1992, other grunge bands such as Soundgarden, Alice in Chains and Candlebox gained a wider audience. Commercial rock and metal faded almost completely from the mainstream.

Instrumental rock

Instrumental rock was also popularized during this period with Joe Satriani's release of Surfing with the Alien. Many guitarists, feeling constrained by the style of music performed by their respective bands, began releasing solo albums that showcased their guitar skills. Guitarists such as: Steve Vai, Paul Gilbert, Vinnie Moore, Tony MacAlpine, Eric Johnson, Yngwie Malmsteen and Steve Morse have all greatly contributed to the genre.

Alternative music and the indie movement
The term alternative music (also often known as alternative rock) was coined in the early 1980s to describe bands which didn't fit into the mainstream genres of the time. Bands dubbed "alternative" could be most any style not typically heard on the radio; however, most alternative bands were unified by their collective debt to punk. Important bands of the '80s alternative movement included R.E.M., Sonic Youth, The Smiths, Pixies, Hüsker Dü, The Cure, and countless others. Artists largely were confined to indie record labels, building an extensive underground music scene based around college radio, fanzines, touring, and word-of-mouth. Although these groups never generated spectacular album sales, they exerted a considerable influence on the generation of musicians who came of age in the 80s and ended up breaking through to mainstream success in the 1990s. Notable styles of alternative rock during the 80s include jangle pop, gothic rock, college rock, and indie rock. The next decade would see the success of grunge in the US and Britpop in the UK, bringing alternative rock into the mainstream.

Rock diversifies in the 1980s

In the 1980s, popular rock diversified. This period also saw the New Wave of British Heavy Metal with bands such as Iron Maiden and Def Leppard gaining popularity. The early part of the decade saw Eddie Van Halen achieve musical innovations in rock guitar, while vocalists David Lee Roth (of Van Halen) and Freddie Mercury (of Queen as he had been doing throughout the 1970s) raised the role of frontman to near performance art standards. Concurrently, pop-New Wave bands remained popular, with performers like Billy Idol and The Go-Go's gaining fame. American heartland rock gained a strong following, exemplified by Bruce Springsteen, Bob Seger, Donnie Iris, John (Cougar) Mellencamp and others. Led by the American folk singer-songwriter Paul Simon and the British former prog rock star Peter Gabriel, rock and roll fused with a variety of folk music styles from around the world; this fusion came to be known as "world music", and included fusions like aboriginal rock. Also, more extreme forms of rock music began to evolve; in the early eighties, the harsh and aggressive thrash metal attracted large underground audiences and a few bands, including Metallica and Megadeth, went on for mainstream success

Glam metal
One genre that was widely popular in the 1980s was glam metal. Taking influence from various artists such as Aerosmith, Queen, Kiss, Alice Cooper, Sweet and the New York Dolls. The earliest glam metal bands to gain notability included: Mötley Crüe, W.A.S.P., Ratt and Quiet Riot. They became known for their debauched lifestyles, teased hair and use of make-up and clothing. Their songs were bombastic and often defiantly macho, with lyrics focused on sex, drinking, drugs, and the occult.
In 1987 a second wave of glam metal acts emerged including Bon Jovi, L.A. Guns and Faster Pussycat.

The mid to late 70s

Hard rock and heavy metal

A second wave of British and American rock bands became popular during the early 1970s. Bands such as Grand Funk Railroad, Led Zeppelin, Deep Purple, Queen, Alice Cooper, Judas Priest, Status Quo, Aerosmith, Black Sabbath, and Uriah Heep played highly amplified, guitar-driven hard rock. Hard Rock languished into obscurity in the late 1970s. A few bands including Kiss, Black Sabbath, Queen, AC/DC, Led Zeppelin, Aerosmith and Rush maintained large followings and there were occasional mainstream hits such as Blue Öyster Cult's "(Don't Fear) the Reaper". Music critics overwhelmingly disliked the genre. This began to change in 1978 following the release of Van Halen's self-titled debut album. The album helped to usher in an era of more commercialized rock and roll, based out of Los Angeles.


Punk rock

Punk rock started off as a reaction to the lush, producer-driven sounds of disco, and against the increasing commercialism of hard rock and arena rock. Early punk borrowed heavily from the garage band ethic: played by bands for which expert musicianship was not a requirement, punk was stripped-down, three-chord music that could be played easily. Many of these bands also intended to shock mainstream society. Ramones drummer Tommy Ramone stated, "In its initial form, a lot of [1960s] stuff was innovative and exciting. Unfortunately, what happens is that people who could not hold a candle to the likes of Hendrix started noodling away. Soon you had endless solos that went nowhere. By 1973, I knew that what was needed was some pure, stripped down, no bad rock 'n' roll". While the Ramones were often regarded as the first punk band, they had many contemporaries from the same era in the New York scene. Artists like Patti Smith, The Heartbreakers, and Television played the same fast paced, stripped-down, style of rock, and often played shows along with the Ramones at burgeoning club CBGB's.
In 1976 the Ramones, along with British punk band the Sex Pistols, went on a tour of the United Kingdom. The tour was widely credited for inspiring the first wave of English punk bands such as The Clash, The Damned, and The Buzzcocks. In England, the music became a more violent and political form of expression, represented with the Sex Pistols first two singles "Anarchy in the U.K." and "God Save the Queen". Despite an airplay ban on the BBC, the records rose to the top chart position in the UK. Other bands, like the Clash, were less nihilistic, more overtly political and idealistic.
As the Sex Pistols toured America, they spread their music to the West Coast. Before, punk was mostly an East Coast phenomenon in the US, with scenes in New York and Washington D.C.. In the late 70s California punk bands such as the Dead Kennedys, X and Black Flag, gained greater exposure.